Life After Life
Life After Life
Life After Life
Life After Life
Rest in Peace. Grow in Nature
Rest in Peace. Grow in Nature
Rest in Peace. Grow in Nature
Rest in Peace. Grow in Nature
Industry
Industry
Lifestyle
Lifestyle
Role
Role
Branding, Web design
Branding, Web design
Duration
Duration
Nov 2023
Nov 2023
Team
Team
1 Product Designers & 3 Engineer
1 Product Designers & 3 Engineer
tl;dr
tl;dr
Traditional funerals often harm the environment and leave families unprepared due to unclear planning and lack of sustainable options. There’s a need for simple, personal tools that make end-of-life planning more thoughtful, affordable, and aligned with people’s values.
Traditional funerals often harm the environment and leave families unprepared due to unclear planning and lack of sustainable options. There’s a need for simple, personal tools that make end-of-life planning more thoughtful, affordable, and aligned with people’s values.
During the pandemic, small businesses in Vietnam struggled to transition online. Existing e-commerce platforms lacked a focus on handcrafted and customized products. Sellers faced issues with customer engagement, pricing, and logistics.
Life after Life is an end-of-life planning toolkit to raise awareness about sustainable funerals and help people to say goodbye in a way that's meaningful to them and kind to the Earth.
Life after Life is an end-of-life planning toolkit to raise awareness about sustainable funerals and help people to say goodbye in a way that's meaningful to them and kind to the Earth.
Life after Life is an end-of-life planning toolkit to raise awareness about sustainable funerals and help people to say goodbye in a way that's meaningful to them and kind to the Earth.
Why It Matters?
Why It Matters?
Traditional funeral practices significantly impact the environment. They often involve toxic embalming fluids, non-biodegradable materials, and permanent land use that disrupt ecosystems and ultimately contribute to climate change. At the same time, end-of-life planning is often avoided, leaving many families stressed and unprepared. A lack of awareness about sustainable options and unclear guidance leads to impersonal funerals that not only fail to honor the values of the deceased but also harm the environment.
There is a clear need for accessible, personalized tools that simplify planning, address financial barriers, and provide holistic support, ensuring that the end-of-life journey is thoughtful, meaningful, and aligned with individual values.
Traditional funeral practices significantly impact the environment. They often involve toxic embalming fluids, non-biodegradable materials, and permanent land use that disrupt ecosystems and ultimately contribute to climate change. At the same time, end-of-life planning is often avoided, leaving many families stressed and unprepared. A lack of awareness about sustainable options and unclear guidance leads to impersonal funerals that not only fail to honor the values of the deceased but also harm the environment.
There is a clear need for accessible, personalized tools that simplify planning, address financial barriers, and provide holistic support, ensuring that the end-of-life journey is thoughtful, meaningful, and aligned with individual values.
Traditional funeral practices significantly impact the environment. They often involve toxic embalming fluids, non-biodegradable materials, and permanent land use that disrupt ecosystems and ultimately contribute to climate change. At the same time, end-of-life planning is often avoided, leaving many families stressed and unprepared. A lack of awareness about sustainable options and unclear guidance leads to impersonal funerals that not only fail to honor the values of the deceased but also harm the environment.
There is a clear need for accessible, personalized tools that simplify planning, address financial barriers, and provide holistic support, ensuring that the end-of-life journey is thoughtful, meaningful, and aligned with individual values.
Traditional funeral practices significantly impact the environment. They often involve toxic embalming fluids, non-biodegradable materials, and permanent land use that disrupt ecosystems and ultimately contribute to climate change. At the same time, end-of-life planning is often avoided, leaving many families stressed and unprepared. A lack of awareness about sustainable options and unclear guidance leads to impersonal funerals that not only fail to honor the values of the deceased but also harm the environment.
There is a clear need for accessible, personalized tools that simplify planning, address financial barriers, and provide holistic support, ensuring that the end-of-life journey is thoughtful, meaningful, and aligned with individual values.
Challenge
Challenge
Challenge
End-of-life planning is deeply personal, often avoided and shaped by grief, cultural traditions, and complex family dynamics. The challenge is to balance emotional sensitivity with clear, practical guidance. The toolkit must gently introduce sustainable funeral options, while remaining accessible across generations and planning styles. It should invite reflection, support meaningful choices, and turning a difficult topic into a thoughtful experience.
End-of-life planning is deeply personal, often avoided and shaped by grief, cultural traditions, and complex family dynamics. The challenge is to balance emotional sensitivity with clear, practical guidance. The toolkit must gently introduce sustainable funeral options, while remaining accessible across generations and planning styles. It should invite reflection, support meaningful choices, and turning a difficult topic into a thoughtful experience.
End-of-life planning is deeply personal, often avoided and shaped by grief, cultural traditions, and complex family dynamics. The challenge is to balance emotional sensitivity with clear, practical guidance. The toolkit must gently introduce sustainable funeral options, while remaining accessible across generations and planning styles. It should invite reflection, support meaningful choices, and turning a difficult topic into a thoughtful experience.
How we get there?
How we get there?
Over a 10-week design sprint, our team followed a structured process to create a toolkit to support sustainable and meaningful end-of-life planning.
Over a 10-week design sprint, our team followed a structured process to create a toolkit to support sustainable and meaningful end-of-life planning.
Over a 10-week design sprint, our team followed a structured process to create a toolkit to support sustainable and meaningful end-of-life planning.
Week 1-2 Define
Week 1-2 Define
Week 1-2 Define
Conceptualized ideas to promote eco-friendly funerals and combat climate change.
Conceptualized ideas to promote eco-friendly funerals and combat climate change.
Conceptualized ideas to promote eco-friendly funerals and combat climate change.
Week 3-4 Analyze
Week 3-4 Analyze
Week 3-4 Analyze
Researched target audience views on eco-friendly funerals and end-of-life plans.
Researched target audience views on eco-friendly funerals and end-of-life plans.
Researched target audience views on eco-friendly funerals and end-of-life plans.
Week 5-7 Ideate
Week 5-7 Ideate
Week 5-7 Ideate
Brainstormed ideas and sketched solutions for sustainable funeral awareness.
Brainstormed ideas and sketched solutions for sustainable funeral awareness.
Brainstormed ideas and sketched solutions for sustainable funeral awareness.
Week 8-9 Design
Week 8-9 Design
Week 8-9 Design
Created a toolkit with a card deck & guidebook for eco-friendly end-of-life planning.
Created a toolkit with a card deck & guidebook for eco-friendly end-of-life planning.
Created a toolkit with a card deck & guidebook for eco-friendly end-of-life planning.
Week 10 Test
Week 10 Test
Week 10 Test
We conducted user tests to gather people’s opinions on our final solutions.
We conducted user tests to gather people’s opinions on our final solutions.
We conducted user tests to gather people’s opinions on our final solutions.
Research
Research
Research
Research
We conducted extensive user research using 3 different research methods: user interviews, surveys, and guided tours to better understand our users' perspectives and pain points on end-of-life planning and sustainable funeral alternatives.
We conducted extensive user research using 3 different research methods: user interviews, surveys, and guided tours to better understand our users' perspectives and pain points on end-of-life planning and sustainable funeral alternatives.
We conducted extensive user research using 3 different research methods: user interviews, surveys, and guided tours to better understand our users' perspectives and pain points on end-of-life planning and sustainable funeral alternatives.
We conducted extensive user research using 3 different research methods: user interviews, surveys, and guided tours to better understand our users' perspectives and pain points on end-of-life planning and sustainable funeral alternatives.
User Interview
User Interview
User Interview
User Interview
We interviewed 7 participants in their 40s and 60s, including:
4 people planning their own end-of-life arrangements
2 family members with recent funeral planning experience
1 subject matter experts, who is in training to become a death doula
We interviewed 7 participants in their 40s and 60s, including:
4 people planning their own end-of-life arrangements
2 family members with recent funeral planning experience
1 subject matter experts, who is in training to become a death doula
We interviewed 7 participants in their 40s and 60s, including:
4 people planning their own end-of-life arrangements
2 family members with recent funeral planning experience
1 subject matter experts, who is in training to become a death doula
We interviewed 7 participants in their 40s and 60s, including:
4 people planning their own end-of-life arrangements
2 family members with recent funeral planning experience
1 subject matter experts, who is in training to become a death doula
Interview Insights
Interview Insights
Interview Insights
Lack of Awareness
Lack of Awareness
Most people default to choose cremation or burial because they weren’t aware about funeral alternatives like human composting.
Most people default to choose cremation or burial because they weren’t aware about funeral alternatives like human composting.
Most people default to choose cremation or burial because they weren’t aware about funeral alternatives like human composting.
Barriers to Planning
Barriers to Planning
People often avoid talking about death, which leads to stress, family disagreements, and rushed decisions when the time comes.
People often avoid talking about death, which leads to stress, family disagreements, and rushed decisions when the time comes.
People often avoid talking about death, which leads to stress, family disagreements, and rushed decisions when the time comes.
Financial Concerns
Financial Concerns
Cost was a recurring challenge, leading many people to choose cremation over personal or environmental preferences.
Cost was a recurring challenge, leading many people to choose cremation over personal or environmental preferences.
Cost was a recurring challenge, leading many people to choose cremation over personal or environmental preferences.
Need for holistic support
Need for holistic support
Death doulas and Grief Counseling help families navigate emotional & logistical challenges before & after the funeral, but not easy to access.
Death doulas and Grief Counseling help families navigate emotional & logistical challenges before & after the funeral, but not easy to access.
Death doulas and Grief Counseling help families navigate emotional & logistical challenges before & after the funeral, but not easy to access.
Need Gradual approach
Need Gradual approach
Sustainable methods like human composting resonate with people’s desire to “return to nature” but need gradual approach for acceptance.
Sustainable methods like human composting resonate with people’s desire to “return to nature” but need gradual approach for acceptance.
Sustainable methods like human composting resonate with people’s desire to “return to nature” but need gradual approach for acceptance.
Emotional Disconnected
Emotional Disconnected
Attendees felt disconnected at traditional funerals and desired more personal, meaningful ceremonies.
Attendees felt disconnected at traditional funerals and desired more personal, meaningful ceremonies.
Attendees felt disconnected at traditional funerals and desired more personal, meaningful ceremonies.
Survey
Survey
Survey
We surveyed 34 participants from diverse age groups (18 to 68+), focusing on two key areas: the decision-making process for funeral planners and the emotions and experiences of recent funeral attendees.
We surveyed 34 participants from diverse age groups (18 to 68+), focusing on two key areas: the decision-making process for funeral planners and the emotions and experiences of recent funeral attendees.
We surveyed 34 participants from diverse age groups (18 to 68+), focusing on two key areas: the decision-making process for funeral planners and the emotions and experiences of recent funeral attendees.
We surveyed 34 participants from diverse age groups (18 to 68+), focusing on two key areas: the decision-making process for funeral planners and the emotions and experiences of recent funeral attendees.
Survey Insights
Survey Insights
Funeral Planners:
Not knowing much about end-of-life planning ahead of time leads to confusion and stress.
Struggle between honoring family traditions and adding personal touches, wanting funerals that truly reflect the person’s life.
Money concerns and not knowing about eco-friendly options often push families toward cremation.
Funeral Planners:
Not knowing much about end-of-life planning ahead of time leads to confusion and stress.
Struggle between honoring family traditions and adding personal touches, wanting funerals that truly reflect the person’s life.
Money concerns and not knowing about eco-friendly options often push families toward cremation.
Funeral Planners:
Not knowing much about end-of-life planning ahead of time leads to confusion and stress.
Struggle between honoring family traditions and adding personal touches, wanting funerals that truly reflect the person’s life.
Money concerns and not knowing about eco-friendly options often push families toward cremation.
Funeral Planners:
Not knowing much about end-of-life planning ahead of time leads to confusion and stress.
Struggle between honoring family traditions and adding personal touches, wanting funerals that truly reflect the person’s life.
Money concerns and not knowing about eco-friendly options often push families toward cremation.
Funeral Attendees:
Attendees found personal stories, videos, and shared memories to be the most meaningful parts of a funeral.
They suggested more informal "celebrations of life," like shared activities and meaningful moments, instead of traditional, somber services.
Funeral Attendees:
Attendees found personal stories, videos, and shared memories to be the most meaningful parts of a funeral.
They suggested more informal "celebrations of life," like shared activities and meaningful moments, instead of traditional, somber services.
Funeral Attendees:
Attendees found personal stories, videos, and shared memories to be the most meaningful parts of a funeral.
They suggested more informal "celebrations of life," like shared activities and meaningful moments, instead of traditional, somber services.
Funeral Attendees:
Attendees found personal stories, videos, and shared memories to be the most meaningful parts of a funeral.
They suggested more informal "celebrations of life," like shared activities and meaningful moments, instead of traditional, somber services.
Guided Tour
Guided Tour
Guided Tour
Guided Tour
We visited Recompose, a human composting facility, to understand eco-friendly funeral practices.
We visited Recompose, a human composting facility, to understand eco-friendly funeral practices.
We visited Recompose, a human composting facility, to understand eco-friendly funeral practices.
We visited Recompose, a human composting facility, to understand eco-friendly funeral practices.
The staff explained human composting as a natural life cycle, highlighting its environmental & spiritual benefits.
The staff explained human composting as a natural life cycle, highlighting its environmental & spiritual benefits.
The staff explained human composting as a natural life cycle, highlighting its environmental & spiritual benefits.
The staff explained human composting as a natural life cycle, highlighting its environmental & spiritual benefits.
We visited the prepping room, where family involvement in the process creates a sense of connection and healing.
We visited the prepping room, where family involvement in the process creates a sense of connection and healing.
We visited the prepping room, where family involvement in the process creates a sense of connection and healing.
We visited the prepping room, where family involvement in the process creates a sense of connection and healing.
The staff explained how the soil can be used, and clear communication help user feel less hesitant and built trust.
The staff explained how the soil can be used, and clear communication help user feel less hesitant and built trust.
The staff explained how the soil can be used, and clear communication help user feel less hesitant and built trust.
The staff explained how the soil can be used, and clear communication help user feel less hesitant and built trust.
Guided Tour Insights
Guided Tour Insights
Guided Tour Insights
Clear, respectful communication helps demystify human composting and reduce discomfort.
Transparency in the process builds trust and makes sustainable methods feel approachable.
Framing death as a return to nature creates emotional resonance and a sense of peace.
Calm, thoughtful experiences make it easier for people to explore eco-friendly options without feeling overwhelmed.
Inspired the tone and structure of the Life After Life toolkit—gentle, reflective, and supportive.
Clear, respectful communication helps demystify human composting and reduce discomfort.
Transparency in the process builds trust and makes sustainable methods feel approachable.
Framing death as a return to nature creates emotional resonance and a sense of peace.
Calm, thoughtful experiences make it easier for people to explore eco-friendly options without feeling overwhelmed.
Inspired the tone and structure of the Life After Life toolkit—gentle, reflective, and supportive.
Clear, respectful communication helps demystify human composting and reduce discomfort.
Transparency in the process builds trust and makes sustainable methods feel approachable.
Framing death as a return to nature creates emotional resonance and a sense of peace.
Calm, thoughtful experiences make it easier for people to explore eco-friendly options without feeling overwhelmed.
Inspired the tone and structure of the Life After Life toolkit—gentle, reflective, and supportive.
Clear, respectful communication helps demystify human composting and reduce discomfort.
Transparency in the process builds trust and makes sustainable methods feel approachable.
Framing death as a return to nature creates emotional resonance and a sense of peace.
Calm, thoughtful experiences make it easier for people to explore eco-friendly options without feeling overwhelmed.
Inspired the tone and structure of the Life After Life toolkit—gentle, reflective, and supportive.
Ideate
Ideate
Ideate
Guided by the design question
Guided by the design question
Guided by the design question
“How can we help people celebrate their end-of-life
in an eco-friendly way while creating a meaningful legacy?”
“How can we help people celebrate their end-of-life
in an eco-friendly way while creating a meaningful legacy?”
“How can we help people celebrate their end-of-life in an eco-friendly way while creating a meaningful legacy?”
“How can we help people celebrate their end-of-life
in an eco-friendly way while creating a meaningful legacy?”
Initial Concept
Initial Concept
Initial Concept
Initial Concept
After conducting in-depth user research and exploring various design concepts, we realized that creating new eco-friendly funeral methods wasn’t necessary, as these options already exist. Instead, we decided to focus on:
Bus Tour: A visit to the Conservatory Forest, where users can enjoy a relaxing tour in nature, engage with a Death Doula at the Visitor Center, learn about human compost soil in growing the forest, and share reflections on end-of-life planning with others.
Guidebook: A resource to help individuals explore sustainable funeral options and create detailed plans for their families to follow.
Legacy Book: A reflective tool encouraging people to consider the deeper meaning of their choices and the legacy they wish to leave behind.
After conducting in-depth user research and exploring various design concepts, we realized that creating new eco-friendly funeral methods wasn’t necessary, as these options already exist. Instead, we decided to focus on:
Bus Tour: A visit to the Conservatory Forest, where users can enjoy a relaxing tour in nature, engage with a Death Doula at the Visitor Center, learn about human compost soil in growing the forest, and share reflections on end-of-life planning with others.
Guidebook: A resource to help individuals explore sustainable funeral options and create detailed plans for their families to follow.
Legacy Book: A reflective tool encouraging people to consider the deeper meaning of their choices and the legacy they wish to leave behind.
After conducting in-depth user research and exploring various design concepts, we realized that creating new eco-friendly funeral methods wasn’t necessary, as these options already exist. Instead, we decided to focus on:
Bus Tour: A visit to the Conservatory Forest, where users can enjoy a relaxing tour in nature, engage with a Death Doula at the Visitor Center, learn about human compost soil in growing the forest, and share reflections on end-of-life planning with others.
Guidebook: A resource to help individuals explore sustainable funeral options and create detailed plans for their families to follow.
Legacy Book: A reflective tool encouraging people to consider the deeper meaning of their choices and the legacy they wish to leave behind.
After conducting in-depth user research and exploring various design concepts, we realized that creating new eco-friendly funeral methods wasn’t necessary, as these options already exist. Instead, we decided to focus on:
Bus Tour: A visit to the Conservatory Forest, where users can enjoy a relaxing tour in nature, engage with a Death Doula at the Visitor Center, learn about human compost soil in growing the forest, and share reflections on end-of-life planning with others.
Guidebook: A resource to help individuals explore sustainable funeral options and create detailed plans for their families to follow.
Legacy Book: A reflective tool encouraging people to consider the deeper meaning of their choices and the legacy they wish to leave behind.
Usability Test
Usability Test
Usability Test
Usability Test
We quickly developed proof-of-concept prototypes of the guidebook and legacy book to evaluate user reactions on 2 key areas:
We quickly developed proof-of-concept prototypes of the guidebook and legacy book to evaluate user reactions on 2 key areas:
We quickly developed proof-of-concept prototypes of the guidebook and legacy book to evaluate user reactions on 2 key areas:
We quickly developed proof-of-concept prototypes of the guidebook and legacy book to evaluate user reactions on 2 key areas:
Validate whether the guidebook helps undecided users align funeral methods with their personal values and understand sustainable options.
Validate whether the guidebook helps undecided users align funeral methods with their personal values and understand sustainable options.
Confirm that committed users can effectively use the guidebook to finalize critical tasks such as budgeting, pre-funeral paperwork, logistics, and keepsakes.
Confirm that committed users can effectively use the guidebook to finalize critical tasks such as budgeting, pre-funeral paperwork, logistics, and keepsakes.
The tests included 5 participants: 2 in their 20s and 30s, who are likely to take on a supporting role in assisting family members with end-of-life arrangements, and 3 participants in their 60s and 70s, who are actively planning for themselves.
The tests included 5 participants: 2 in their 20s and 30s, who are likely to take on a supporting role in assisting family members with end-of-life arrangements, and 3 participants in their 60s and 70s, who are actively planning for themselves.
The tests included 5 participants: 2 in their 20s and 30s, who are likely to take on a supporting role in assisting family members with end-of-life arrangements, and 3 participants in their 60s and 70s, who are actively planning for themselves.
The tests included 5 participants: 2 in their 20s and 30s, who are likely to take on a supporting role in assisting family members with end-of-life arrangements, and 3 participants in their 60s and 70s, who are actively planning for themselves.
Usability Test Insights
Usability Test Insights
Usability Test Insights
These tests revealed valuable insights we hadn’t identified in our initial research and ideation:
Tradition Requires Sensitivity: Funerals are deeply rooted in tradition. Simply providing the benefits of sustainable options alone isn’t enough to persuade users—a gradual, sensitive approach is essential.
Generational Differences: Younger users tend to avoid thinking about end-of-life planning unless necessary, while older users are concerned about their family’s feelings and struggle to discuss the topic without causing worry.
A Personal Journey: End-of-life planning is reflective and deeply personal. Older users prioritize their legacy, while families value ceremonies and keepsakes that honor loved ones and support grieving.
Breaking the Ice: Starting conversations about end-of-life planning is challenging. To address this, we added the brochure and the card deck as an accessible entry point to ease users into the topic.
These tests revealed valuable insights we hadn’t identified in our initial research and ideation:
Tradition Requires Sensitivity: Funerals are deeply rooted in tradition. Simply providing the benefits of sustainable options alone isn’t enough to persuade users—a gradual, sensitive approach is essential.
Generational Differences: Younger users tend to avoid thinking about end-of-life planning unless necessary, while older users are concerned about their family’s feelings and struggle to discuss the topic without causing worry.
A Personal Journey: End-of-life planning is reflective and deeply personal. Older users prioritize their legacy, while families value ceremonies and keepsakes that honor loved ones and support grieving.
Breaking the Ice: Starting conversations about end-of-life planning is challenging. To address this, we added the brochure and the card deck as an accessible entry point to ease users into the topic.
These tests revealed valuable insights we hadn’t identified in our initial research and ideation:
Tradition Requires Sensitivity: Funerals are deeply rooted in tradition. Simply providing the benefits of sustainable options alone isn’t enough to persuade users—a gradual, sensitive approach is essential.
Generational Differences: Younger users tend to avoid thinking about end-of-life planning unless necessary, while older users are concerned about their family’s feelings and struggle to discuss the topic without causing worry.
A Personal Journey: End-of-life planning is reflective and deeply personal. Older users prioritize their legacy, while families value ceremonies and keepsakes that honor loved ones and support grieving.
Breaking the Ice: Starting conversations about end-of-life planning is challenging. To address this, we added the brochure and the card deck as an accessible entry point to ease users into the topic.
These tests revealed valuable insights we hadn’t identified in our initial research and ideation:
Tradition Requires Sensitivity: Funerals are deeply rooted in tradition. Simply providing the benefits of sustainable options alone isn’t enough to persuade users—a gradual, sensitive approach is essential.
Generational Differences: Younger users tend to avoid thinking about end-of-life planning unless necessary, while older users are concerned about their family’s feelings and struggle to discuss the topic without causing worry.
A Personal Journey: End-of-life planning is reflective and deeply personal. Older users prioritize their legacy, while families value ceremonies and keepsakes that honor loved ones and support grieving.
Breaking the Ice: Starting conversations about end-of-life planning is challenging. To address this, we added the brochure and the card deck as an accessible entry point to ease users into the topic.
New Design Approach
New Design Approach
New Design Approach
New Design Approach
Our design process highlighted the need for a multi-layered approach, leading us to introduce two more steps—Discovery and Engage—before users progress to Learn, Reflect, and Decide on their funeral options.
Our design process highlighted the need for a multi-layered approach, leading us to introduce two more steps—Discovery and Engage—before users progress to Learn, Reflect, and Decide on their funeral options.
Our design process highlighted the need for a multi-layered approach, leading us to introduce two more steps—Discovery and Engage—before users progress to Learn, Reflect, and Decide on their funeral options.
Our design process highlighted the need for a multi-layered approach, leading us to introduce two more steps—Discovery and Engage—before users progress to Learn, Reflect, and Decide on their funeral options.
DISCOVER
DISCOVER
DISCOVER
Brochure
Brochure
Brochure
Brochure
Introduce the overall concept of eco-friendly funeral alternatives
Introduce the overall concept of eco-friendly funeral alternatives
Introduce the overall concept of eco-friendly funeral alternatives
Introduce the overall concept of eco-friendly funeral alternatives
ENGAGE
ENGAGE
ENGAGE
Card deck
Card deck
Card deck
Card deck
Facilitates family discussions as an icebreaker on the topic
Facilitates family discussions as an icebreaker on the topic
Facilitates family discussions as an icebreaker on the topic
Facilitates family discussions as an icebreaker on the topic
LEARN
LEARN
LEARN
Guidebook Ch. 1
Guidebook Ch. 1
Guidebook Ch. 1
Explains eco-friendly options, their benefits, and how they work
Explains eco-friendly options, their benefits, and how they work
Explains eco-friendly options, their benefits, and how they work
Explains eco-friendly options, their benefits, and how they work
REFLECT
REFLECT
REFLECT
Guidebook Ch. 2
Guidebook Ch. 2
Guidebook Ch. 2
Helps users reflect on their values and the legacy they want to leave
Helps users reflect on their values and the legacy they want to leave
Helps users reflect on their values and the legacy they want to leave
Helps users reflect on their values and the legacy they want to leave
DECIDE
DECIDE
DECIDE
Guidebook Ch. 3
Guidebook Ch. 3
Guidebook Ch. 3
Guide users in planning arrangements and finalizing their wishes
Guide users in planning arrangements and finalizing their wishes
Guide users in planning arrangements and finalizing their wishes
Guide users in planning arrangements and finalizing their wishes
Together, these tools create a cohesive service that engages, educates and empowers individuals to make meaningful, eco-friendly final arrangements. This toolkit not only supports personal legacies but also promotes environmentally responsible choices, contributing to the fight against climate change and reflecting the core values of the deceased’s life.
Together, these tools create a cohesive service that engages, educates and empowers individuals to make meaningful, eco-friendly final arrangements. This toolkit not only supports personal legacies but also promotes environmentally responsible choices, contributing to the fight against climate change and reflecting the core values of the deceased’s life.
Together, these tools create a cohesive service that engages, educates and empowers individuals to make meaningful, eco-friendly final arrangements. This toolkit not only supports personal legacies but also promotes environmentally responsible choices, contributing to the fight against climate change and reflecting the core values of the deceased’s life.
Together, these tools create a cohesive service that engages, educates and empowers individuals to make meaningful, eco-friendly final arrangements. This toolkit not only supports personal legacies but also promotes environmentally responsible choices, contributing to the fight against climate change and reflecting the core values of the deceased’s life.
Use-Case Scenario
Use-Case Scenario
Use-Case Scenario
Use-Case Scenario
To ensure our new design proposal actually works—including the Brochure, Card Deck, and Guidebook—we tested them in a use-case scenario to evaluate their functionality and user experience. The scenario featured:
Tim: A son looking to help his mom plan her end-of-life arrangements.
Tracy: Tim’s mom, who wants to prepare in advance.
To ensure our new design proposal actually works—including the Brochure, Card Deck, and Guidebook—we tested them in a use-case scenario to evaluate their functionality and user experience. The scenario featured:
Tim: A son looking to help his mom plan her end-of-life arrangements.
Tracy: Tim’s mom, who wants to prepare in advance.
To ensure our new design proposal actually works—including the Brochure, Card Deck, and Guidebook—we tested them in a use-case scenario to evaluate their functionality and user experience. The scenario featured:
Tim: A son looking to help his mom plan her end-of-life arrangements.
Tracy: Tim’s mom, who wants to prepare in advance.
To ensure our new design proposal actually works—including the Brochure, Card Deck, and Guidebook—we tested them in a use-case scenario to evaluate their functionality and user experience. The scenario featured:
Tim: A son looking to help his mom plan her end-of-life arrangements.
Tracy: Tim’s mom, who wants to prepare in advance.
Tim discovers a brochure at the library introducing a toolkit for end-of-life planning.
Tim discovers a brochure at the library introducing a toolkit for end-of-life planning.
Tim discovers a brochure at the library introducing a toolkit for end-of-life planning.
Tim discovers a brochure at the library introducing a toolkit for end-of-life planning.
He decides to get the toolkit to help start a conversation with his mom.
He decides to get the toolkit to help start a conversation with his mom.
He decides to get the toolkit to help start a conversation with his mom.
He decides to get the toolkit to help start a conversation with his mom.
Tim and his mom, Tracy, uses the card deck to break the ice and make end-of-life planning easier to discuss.
Tim and his mom, Tracy, uses the card deck to break the ice and make end-of-life planning easier to discuss.
Tim and his mom, Tracy, uses the card deck to break the ice and make end-of-life planning easier to discuss.
Tim and his mom, Tracy, uses the card deck to break the ice and make end-of-life planning easier to discuss.
The book helps Tracy reflects on her life and the legacy she wants to leave behind.
The book helps Tracy reflects on her life and the legacy she wants to leave behind.
The book helps Tracy reflects on her life and the legacy she wants to leave behind.
The book helps Tracy reflects on her life and the legacy she wants to leave behind.
She learns about sustainable funeral methods and considers her preferences.
She learns about sustainable funeral methods and considers her preferences.
She learns about sustainable funeral methods and considers her preferences.
She learns about sustainable funeral methods and considers her preferences.
Using the book’s checklist, she finalizes her decisions for a meaningful, eco-friendly plan.
Using the book’s checklist, she finalizes her decisions for a meaningful, eco-friendly plan.
Using the book’s checklist, she finalizes her decisions for a meaningful, eco-friendly plan.
Using the book’s checklist, she finalizes her decisions for a meaningful, eco-friendly plan.
They contact and meet with the funeral service provided in the book to discuss detailed plan.
They contact and meet with the funeral service provided in the book to discuss detailed plan.
They contact and meet with the funeral service provided in the book to discuss detailed plan.
They contact and meet with the funeral service provided in the book to discuss detailed plan.
With Tim’s help and the toolkit, she creates a thoughtful plan for the future, finding peace in being prepared for what lies ahead.
With Tim’s help and the toolkit, she creates a thoughtful plan for the future, finding peace in being prepared for what lies ahead.
With Tim’s help and the toolkit, she creates a thoughtful plan for the future, finding peace in being prepared for what lies ahead.
With Tim’s help and the toolkit, she creates a thoughtful plan for the future, finding peace in being prepared for what lies ahead.
After his mom’s passing, the family treasures the legacy book, finding comfort in her words and memories.
After his mom’s passing, the family treasures the legacy book, finding comfort in her words and memories.
After his mom’s passing, the family treasures the legacy book, finding comfort in her words and memories.
After his mom’s passing, the family treasures the legacy book, finding comfort in her words and memories.
Design Solution
Design Solution
Design Solution
Design Solution
Based on the findings from our user tests and our new design approach, we revised our toolkit, originally consisting of the bus tour, guidebook, and legacy book, to include:
Based on the findings from our user tests and our new design approach, we revised our toolkit, originally consisting of the bus tour, guidebook, and legacy book, to include:
Based on the findings from our user tests and our new design approach, we revised our toolkit, originally consisting of the bus tour, guidebook, and legacy book, to include:
Based on the findings from our user tests and our new design approach, we revised our toolkit, originally consisting of the bus tour, guidebook, and legacy book, to include:
Card Deck
Card Deck
Card Deck
Card Deck
Our card deck is designed to spark meaningful conversations about life and death with loved ones. By guiding users through these stages, the card deck encourages reflection and opens the door to meaningful, approachable discussions about end-of-life planning.
Our card deck is designed to spark meaningful conversations about life and death with loved ones. By guiding users through these stages, the card deck encourages reflection and opens the door to meaningful, approachable discussions about end-of-life planning.
Our card deck is designed to spark meaningful conversations about life and death with loved ones. By guiding users through these stages, the card deck encourages reflection and opens the door to meaningful, approachable discussions about end-of-life planning.
Our card deck is designed to spark meaningful conversations about life and death with loved ones. By guiding users through these stages, the card deck encourages reflection and opens the door to meaningful, approachable discussions about end-of-life planning.
1 feet under is a light and fun way to start conversations about life and death, helping everyone feel open to the topic.
1 feet under is a light and fun way to start conversations about life and death, helping everyone feel open to the topic.
1 feet under is a light and fun way to start conversations about life and death, helping everyone feel open to the topic.
1 feet under is a light and fun way to start conversations about life and death, helping everyone feel open to the topic.
3 feet under encourages thoughtful reflection and sharing personal experiences about life and mortality.
3 feet under encourages thoughtful reflection and sharing personal experiences about life and mortality.
3 feet under encourages thoughtful reflection and sharing personal experiences about life and mortality.
3 feet under encourages thoughtful reflection and sharing personal experiences about life and mortality.
6 deep under focuses on serious end-of-life decisions, helping participants express their wishes and values.
6 deep under focuses on serious end-of-life decisions, helping participants express their wishes and values.
6 deep under focuses on serious end-of-life decisions, helping participants express their wishes and values.
6 deep under focuses on serious end-of-life decisions, helping participants express their wishes and values.
Guide Book
Guide Book
Guide Book
Guide Book
The guidebook is the heart of our design—it's the final step in our thoughtful approach to sustainable end-of-life planning. It’s divided into three easy-to-follow chapters: Learn, Reflect, and Decide.
Chap.1 - Learn introduces the environmental impact of traditional funerals through interactive questions and offers greener alternatives. It also includes a helpful chart comparing eco-friendly providers in Washington State.
Chap.2 - Reflect helps users think about their life story, values, and the legacy they want to leave, using thoughtful prompts to explore memories, relationships, and what matters most.
Chap.3 - Decide supports users in making and sharing their end-of-life plans. It includes practical tools for talking with family, documenting wishes, and working with providers.
The guidebook is the heart of our design—it's the final step in our thoughtful approach to sustainable end-of-life planning. It’s divided into three easy-to-follow chapters: Learn, Reflect, and Decide.
Chap.1 - Learn introduces the environmental impact of traditional funerals through interactive questions and offers greener alternatives. It also includes a helpful chart comparing eco-friendly providers in Washington State.
Chap.2 - Reflect helps users think about their life story, values, and the legacy they want to leave, using thoughtful prompts to explore memories, relationships, and what matters most.
Chap.3 - Decide supports users in making and sharing their end-of-life plans. It includes practical tools for talking with family, documenting wishes, and working with providers.
The guidebook is the heart of our design. It's the final step in our thoughtful approach to sustainable end-of-life planning. It’s divided into three easy-to-follow chapters: Learn, Reflect, and Decide.
Chap.1 - Learn introduces the environmental impact of traditional funerals through interactive questions and offers greener alternatives. It also includes a helpful chart comparing eco-friendly providers in Washington State.
Chap.2 - Reflect helps users think about their life story, values, and the legacy they want to leave, using thoughtful prompts to explore memories, relationships, and what matters most.
Chap.3 - Decide supports users in making and sharing their end-of-life plans. It includes practical tools for talking with family, documenting wishes, and working with providers.
The guidebook is the heart of our design—it's the final step in our thoughtful approach to sustainable end-of-life planning. It’s divided into three easy-to-follow chapters: Learn, Reflect, and Decide.
Chap.1 - Learn introduces the environmental impact of traditional funerals through interactive questions and offers greener alternatives. It also includes a helpful chart comparing eco-friendly providers in Washington State.
Chap.2 - Reflect helps users think about their life story, values, and the legacy they want to leave, using thoughtful prompts to explore memories, relationships, and what matters most.
Chap.3 - Decide supports users in making and sharing their end-of-life plans. It includes practical tools for talking with family, documenting wishes, and working with providers.
Lesson Learned
Lesson Learned
Lesson Learned
Lesson Learned
I really enjoyed this project. The fast pace challenged us to think quickly, follow the full design process, and imagine how the product could grow over time. Working as a team taught us a lot about communication, compromise, and trust.
We also learned how to design for sensitive topics like end-of-life planning—not just sharing info, but supporting an emotional, personal journey. Using new formats like a card deck and guidebook pushed us out of our comfort zones. The card deck helped break down a tough topic into smaller, interactive steps for family conversations, while the book offered a slower, more reflective experience. Both formats were especially well-suited for older users making important decisions.
Overall, this project helped us grow as more thoughtful and empathetic designers.
I really enjoyed this project. The fast pace challenged us to think quickly, follow the full design process, and imagine how the product could grow over time. Working as a team taught us a lot about communication, compromise, and trust.
We also learned how to design for sensitive topics like end-of-life planning—not just sharing info, but supporting an emotional, personal journey. Using new formats like a card deck and guidebook pushed us out of our comfort zones. The card deck helped break down a tough topic into smaller, interactive steps for family conversations, while the book offered a slower, more reflective experience. Both formats were especially well-suited for older users making important decisions.
Overall, this project helped us grow as more thoughtful and empathetic designers.
I really enjoyed this project. The fast pace challenged us to think quickly, follow the full design process, and imagine how the product could grow over time. Working as a team taught us a lot about communication, compromise, and trust.
We also learned how to design for sensitive topics like end-of-life planning—not just sharing info, but supporting an emotional, personal journey. Using new formats like a card deck and guidebook pushed us out of our comfort zones. The card deck helped break down a tough topic into smaller, interactive steps for family conversations, while the book offered a slower, more reflective experience. Both formats were especially well-suited for older users making important decisions.
Overall, this project helped us grow as more thoughtful and empathetic designers.
I really enjoyed this project. The fast pace challenged us to think quickly, follow the full design process, and imagine how the product could grow over time. Working as a team taught us a lot about communication, compromise, and trust.
We also learned how to design for sensitive topics like end-of-life planning—not just sharing info, but supporting an emotional, personal journey. Using new formats like a card deck and guidebook pushed us out of our comfort zones. The card deck helped break down a tough topic into smaller, interactive steps for family conversations, while the book offered a slower, more reflective experience. Both formats were especially well-suited for older users making important decisions.
Overall, this project helped us grow as more thoughtful and empathetic designers.
Wanna collaborate? Let's Chat!
I am currently looking for a team where I can take part, learn from,
and become a better designer (/human).
© 2024 Kim Au Le
Wanna collaborate?
Let's Chat!
I am currently looking for a team where I can take part, learn from,
and become a better designer (/human).
© 2024 Kim Au Le
Wanna collaborate? Let's Chat!
I am currently looking for a team where I can take part, learn from,
and become a better designer (/human).
© 2024 Kim Au Le
Wanna collaborate? Let's Chat!
I am currently looking for a team where I can take part, learn from,
and become a better designer (/human).
© 2024 Kim Au Le